Why a 118-year-old Bollywood music label is now betting on offbeat films

India’s oldest music label is bringing hope to its indie filmmakers.

Set up in 1901, Saregama India has been in the business of music for over a century. But it was only three years ago that it turned its ear to the $2-billion behemoth film industry. It set up the brand Yoodlee Films, headed by Siddharth Anand Kumar.

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